ASPEN FUELS
Overview
Aspen works to develop, market and distribute fuels with unique benefits, and which reduce the negative effects for people, machines and the environment. Focusing on all users of smaller engines, they want customers and partners to gain experience in their cooperation. Their method is characterised by care, simplicity, and continual development.
Aims
To produce an eCommerce website that helps consumers and professional users alike to choose the right fuel and product for their intended use.
To create an easy to navigate dealer portal for approved Aspen centres to place orders, gain bulk discounts and maintain brand identity.
What we did
We built an eCommerce website which helped users to navigate to their area or product of interest and optimised it further for SEO purposes.
We also brought out the passion for environmentally conscious fuels and materials, encouraging visitors to the site to choose the correct product for their intended use.
it was important to highlight the benefit of the product ranges and infographics were integrated to show comparisons between standard fuels and the comparative benefits that Aspen bring both in-terms of longevity for machinery and reduction of harmful chemicals/emissions.
Results
Watch this space!
