CROSTHWAITE & GARDINER
Overview
Crosthwaite & Gardiner are world class providers of engineering and manufacturing services to the historic motor racing community.
They offer their customers access to an unrivalled fund of knowledge and experience gained from nearly 50 years of building, restoring, maintaining and optimising some of the finest competition cars ever made.
Aims
To produce an eCommerce website that showcases the capabilities of Crosthwaite & Gardiner whilst providing an improved path to purchase for site visitors.
What we did
We built an eCommerce website which helped users to navigate to their area or product of interest through the review and subsequent optimisation of the customer journey.
Visualisation was key to showcasing the technical ability of both the staff and machinery available. The agency therefore undertook a photoshoot which was art directed to ensure the essence of the company was communicated throughout the site.
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